ChatGPTChatGPT Ads OpenAI UK agency · Founder-led

ChatGPT Ads Management That Turns Questions Into Revenue

Someone in the UK just asked ChatGPTIs solar actually worth it for a 3-bed semi in Manchester? Our bill is about £180 a month.

Pick your industry. The examples on this page become yours.

Global PPC runs ChatGPT Ads for UK businesses where one sale is worth thousands. When a customer asks ChatGPT which installer to trust, what a treatment costs or which software to switch to, your sponsored card sits under the answer. We wire the sale back through OpenAI's Conversions API, so the campaign is judged on cost per sale rather than on clicks.

Google Partner Meta Business Partners 13 active certifications Clutch5.0 rating
Step 1 of 4
Asking about:

What industry are you in?So your teardown compares you against the right numbers.

What do you spend on paid ads each month, across all channels?Roughly is fine. It changes what we'd recommend.

Honest note: under £5k a month across channels, adding a new channel rarely pays back yet. You'll still get the teardown, plus what we'd fix first on your own.

What's the biggest problem right now?Pick the one that costs you the most sleep.

Where should Hassan send your teardown?A personal video: what ChatGPT says when your customers ask, and where your sponsored card would land.

Add your name and a valid email so the teardown has somewhere to go.
One teardown per business. No newsletters.

Teardown requested.

Hassan records it personally, so give it one working day. Want it sooner? Send your website and your town on WhatsApp and he'll start there.

A partner, not a vendor
OpenAI Meta Business Partners Google Partner Shopify Partner TikTok Marketing Partners
Solar Sync UK
Dr. Peth Dental Clinic
Scrub Master UK Cleaning Service
Sphere Energy Solutions
Wardie Mart
Rambos
BKS
Mike's Fresh
Saltford Logistic
Where the decision happens now

Watch a customer ask ChatGPT, and see where your ad lands

Nobody types "solar installer" into ChatGPT. They describe their house, their bill and their worry, and ask what to do. The sponsored card sits under that answer.

The same person on Google
solar worth it manchester4 words, no context
On ChatGPT
18 words of contextThe bill, the house, the postcode. Your card sits under the answer to all three.

Examples follow the industry you picked at the top. Change it · or type your own customer's question into the chat.

New chat
Free plan
ChatGPT
Free plan · UK · ads shown
SYour solar companySponsored
Free home survey in Greater Manchester

MCS-certified, 25-year warranty, DNO paperwork handled. See your savings before you commit.

yourcompany.co.ukBook a survey
How ChatGPT Ads actually works

No keywords, and the biggest bid doesn't win

Two mechanics decide everything on this platform: which conversations your card is matched to, and whether it wins the slot under the answer. Try both.

Tune the context hints

Switch hints on and off and watch which conversations your card reaches.

Ad group Ready to book
0Conversations reached
0Worth a click
£0Wasted / month

Switch a hint on to start.

Eight conversations this week0 reached

Your card in the auction

Three other advertisers want the slot under "how do I find an installer who can survey this month?" Move the sliders.

£3.50
45 / 100
Answer-matched card and landing pageHeadline continues the answer; page answers the question. Relevance +35.

Your max bid
£3.50
You'd actually pay
£2.14
per click · second price

Illustrative auction with OpenAI's published mechanics: relevance-weighted, second-price, pay per click. The competitor numbers are invented; the lesson isn't.

The number we track instead

Your dashboard reports
Cost per click
Every click counts the same, whether it came from "is solar worth it" or "book me a survey", and Ads Manager can't tell the difference.
VS
We report
Cost per signed install
Survey booked fires the lead event, contract signed goes back through the Conversions API, and the campaign optimises for installs worth thousands.

ChatGPT Ads for UK solar, heat pump and ECO4 installers, tracked from question to signed install. Home energy marketing →

Every way to show up in ChatGPT. One strategist. One number.

Sponsored cards, conversion-optimised bidding, product feeds and the tracking underneath them all run from the same revenue feed, so the channel is judged on cost per sale from the first month.

Your real sales sent back through the Conversions API Sponsored cardsunder the answer Conversion biddingoCPC, open beta Product feedscatalog under answers Context hintstargeting by conversation Custom audiencesyour lists, matched Measurement pixelbrowser events Answer pageslanding pages that answer Google & Meta retargetingbring the visitors back
Your real sales → every campaign
Under the answer

Sponsored Card Campaigns

Advertiser name, favicon, headline, copy and image, written for the question the conversation is actually about, with an answer page behind the click. Tested on cost per sale, never on click-through rate.

Open beta

Conversion-Optimised Bidding

Campaigns that optimise toward one conversion event while still paying per click, with the event fired on the booking or the order rather than the form fill, and a CPA bid set on cost per sale.

Ecommerce

Product-Feed Campaigns

Your catalog under shopping answers: feed hygiene, product sets and purchase values sent server-side, so the right product appears with the right price when someone asks what to buy.

Targeting

Context Hints & Custom Audiences

Hints that describe the conversations you belong in, country and audience layers built from your own customer lists, and exclusions that keep existing customers out of prospecting.

Measurement that holds

Measurement Pixel & Conversions API

OpenAI's JavaScript pixel for browser events, the Conversions API for server-side sales with values, and UTMs that persist on every click, so ChatGPT traffic shows up in GA4 and your CRM.

The full ChatGPT Ads service index

26 services across campaigns, tracking, strategy and industry

Browse by category. Every one of these runs on the same revenue feed, and any of them can be the reason you get in touch.

Sponsored Card Campaigns

Name, favicon, headline, copy and image under the answers your customers ask for.

Conversion-Optimised (oCPC) Campaigns

Optimise toward one conversion event while paying per click; open beta.

Clicks (CPC) Campaigns

Pay per valid click with bids set from your cost-per-sale ceiling, not from OpenAI's defaults.

Reach (CPM) Campaigns

Impression-based delivery for launches and categories nobody is asking about yet.

Product-Feed Campaigns

Catalog ads under shopping answers with feed hygiene and product sets by margin.

Custom Audience Campaigns

Your customer and enquiry lists matched as audiences, for retargeting or exclusion.

Retargeting ChatGPT Visitors on Google & Meta

Visitors from ChatGPT tagged and followed up where they already are.

Multi-Country ChatGPT Campaigns

UK plus the other launch markets, with country targeting and local answer pages.

Measurement Pixel Setup

OpenAI's JavaScript pixel with standard events firing where they should.

Conversions API (Server-side)

Orders and leads sent from your server with values, so the signal survives browsers.

Conversion Event Design

The lead event fired on the booking, not the form fill; the order event with its value.

Product Feed Setup & Hygiene

Titles, attributes and prices that let the right product surface under the right answer.

GA4 & UTM Tracking for ChatGPT Traffic

Persistent UTMs and a clean source, so ChatGPT is a line in your reports, not "direct".

Call Tracking & Lead Qualification

Calls and forms scored, so the campaign learns from real buyers only.

Paid Audit & Free Answer Check

What ChatGPT says about your category today, and where your card would land.

Get your paid audit

Question Research

The questions your customers actually ask before they buy, by moment and by town.

Context Hint Strategy

Hints written per ad group and per moment, with exclusions for the conversations you don't want.

Answer Page CRO

Landing pages that continue the answer, with screening that filters tyre-kickers.

Sponsored Card Copy & Testing

Headline, copy and image variants tested against revenue, not click-through rate.

CPA Bid Strategy on Real Sales

Bids set from cost per sale and moved with data, across CPC and conversion-optimised campaigns.

ChatGPT Ads for Solar & Heat Pump Installers

Under the payback question, tracked to the signed install.

Home energy page

ChatGPT Ads for Windows, Bathrooms & Roofing

Under the repair-or-replace answer, tracked to the signed contract.

Home services page

ChatGPT Ads for Shopify & DTC Brands

Product feeds under shopping answers, on profit per order and new-customer ROAS.

Ecommerce page

ChatGPT Ads for Aesthetic & Hair Clinics

Compliant cards under the options question, tracked to attended consultations.

Aesthetics page

ChatGPT Ads for Private Dentists

Under the implant-or-bridge answer, tracked to accepted treatment plans.

Dental page

ChatGPT Ads for B2B SaaS

Under the "what should we use" question, optimised to SQLs and pipeline value.

SaaS page

Skip the reading. Send the URL.

Drop your website and Hassan asks ChatGPT the questions your customers ask, then records what it says and where your card would land. Yours to keep whether or not we ever work together.

Get a free ChatGPT answer check

One personal video. No slides, no sales deck.
Enter a valid email so the answer check has somewhere to go.
You'll get one answer check and nothing else. Hassan records it within a working day.

Got it.

Answer three quick questions and the check is built around your industry, spend and biggest problem.

What UK businesses search for before hiring us

Fifteen searches, fifteen straight answers

If you typed one of these into Google, or asked ChatGPT, here is exactly what you'd get from us, and what you wouldn't.

ChatGPT Ads agency UK

One of the first UK agencies running ChatGPT Ads on revenue tracking. Founder-built accounts, based in Manchester, working across the UK.

Advertise on ChatGPT UK

OpenAI's Ads Manager Beta is open to UK advertisers. We open the account in your name, build the first campaigns and wire the tracking before a penny is spent.

ChatGPT Ads management

Monthly management of sponsored-card campaigns, conversion-optimised bidding, product feeds and context hints, judged on cost per sale rather than clicks.

OpenAI Ads Manager agency

We run accounts inside OpenAI's Ads Manager Beta and its Advertiser API: campaigns, ad groups, bids, feeds and the reporting that turns clicks into cost per sale.

AI advertising agency UK

Paid search, paid social and now paid answers, under one strategist, one tracking system and one number. No SEO retainers, no content mills.

ChatGPT Ads consultant UK

Prefer advice over a retainer? The paid audit and the free answer check both give you Hassan's read on where you stand, with no obligation attached.

ChatGPT Ads cost UK

You pay OpenAI per click or per thousand impressions, and OpenAI suggests starting bids of around $3–5 a click. Our fee is a fixed monthly scope, separate from spend.

See pricing

Conversion tracking for ChatGPT Ads

OpenAI's measurement pixel, the Conversions API, UTMs that persist on every click, and the lead event fired on the booking, not the form fill.

ChatGPT Ads for ecommerce

Product-feed campaigns under shopping answers, purchase values sent server-side, and new-customer ROAS as the number that decides whether to scale.

ChatGPT Ads for lead generation

For installers, clinics, dentists and SaaS teams: sponsored cards under the questions people ask before they call, tracked to signed contracts and booked consultations.

How do ChatGPT ads work?

A labelled sponsored card below the answer, shown to Free and Go users aged 18 and over, matched to the conversation rather than to a keyword. Ads never change the answer.

ChatGPT Ads audit

A paid written audit, or a free video answer check, showing what ChatGPT says about your category and what to change first. Either way it's yours to keep.

Get your paid audit

ChatGPT Ads agency Manchester

We're based at 1 Barnsfield Road, Manchester. Most of the work happens on weekly screen-shares, so it runs the same whether you're in Manchester or Aberdeen.

ChatGPT Ads agency London

London accounts run on the same revenue-tracking system: weekly screen-share reporting, direct WhatsApp access to the strategist, and no account-manager layer in between.

Google Ads vs ChatGPT Ads

Google captures the search; ChatGPT sits inside the decision. We run both from one revenue feed and let cost per sale decide the budget split, month by month.

Six industries. One method.

ChatGPT Ads for six UK industries, each tracked to its own money number

Open your industry to see the question your customers ask ChatGPT, what we send back through the Conversions API, and what changes when we do. Outside these six? We'll say so on the first call.

What your customer asks

Is solar actually worth it for a 3-bed semi in Manchester? Our bill is about £180 a month.

What we send back to OpenAI

Survey booked as the lead event, survey attended and contract signed with its value through the Conversions API, so the campaign optimises for installs.

What changes

Sponsored cards under the payback question, an answer page that shows real savings, and the account judged on cost per signed install.

What your customer asks

Our 1990s double glazing is misting up. Repair or replace, and what should it cost?

What we send back to OpenAI

Quote booked as the lead event, quote attended, job sold and contract value, so campaigns optimise for £10k jobs rather than clicks.

What changes

Cards under the repair-or-replace answer, a fixed-quote answer page, and reporting on cost per signed contract.

What your customer asks

Best cordless vacuum for a house with two dogs, under £250?

What we send back to OpenAI

Orders, values and new-customer flags through the Conversions API, with the product feed live so the right item appears under the answer.

What changes

Product-feed campaigns under shopping answers, existing customers excluded, and scale judged on new-customer ROAS.

What your customer asks

I'm 38 and getting frown lines. What are my options that won't look overdone?

What we send back to OpenAI

Consultation booked as the lead event, consultation attended through the Conversions API, inside creative that meets the extra requirements for health categories.

What changes

The campaign optimises for patients who turn up, and the account is reported on cost per attended consultation.

What your customer asks

I've lost a back molar. Implant, bridge, or leave it?

What we send back to OpenAI

Consultation booked as the lead event, accepted implant and Invisalign plans with their value, so campaigns optimise for patients worth thousands.

What changes

Cards under the implant-or-bridge answer, an answer page with finance and a written plan, and reporting on cost per accepted plan.

What your customer asks

We're a 12-person agency and invoices keep getting lost in email. What should we be using?

What we send back to OpenAI

Demo booked as the lead event, deal stages with values from your CRM, so the campaign learns what a real opportunity looks like.

What changes

Cards under the "what should we use" answer, a demo page that answers the integration question first, and optimisation on SQLs and pipeline.

How our ChatGPT Ads system works

Five checkpoints that make ChatGPT Ads optimise for revenue

The order matters. Tracking comes first, because conversion-optimised bidding is only as honest as the event you give it.

Start · your account today
1
Checkpoint 1

Connect

OpenAI's measurement pixel, the Conversions API and UTMs that persist, with the lead event fired on the booking and the sale sent server-side with its value.

2
Checkpoint 2

Qualify

Answer pages, forms and the call flow built to screen, so the campaign learns from real buyers instead of from every click.

3
Checkpoint 3

Structure

Campaigns split by moment (curious, comparing, ready), context hints written for each, existing customers excluded, CPA bids set on cost per sale.

4
Checkpoint 4

Answer

Sponsored cards written as the next sentence of the answer: an offer, a proof point, a reason to click now. Tested on revenue, never on click-through rate.

5
Checkpoint 5

Scale

Budget follows cost per sale across ChatGPT, Google and Meta, so growth compounds instead of diluting.

Revenue you can screen-share

What's true at each checkpoint

Day 30

Tracking is live, the first campaigns sit under the right questions, and you have honest cost-per-click and first-conversion numbers instead of a guess.

Day 90

Conversion-optimised bidding has volume to learn from. Cost per signed contract, accepted plan or profitable order is trending down.

Day 180

ChatGPT sits in the budget mix on its own numbers, next to Google and Meta, with every pound traceable to revenue on a screen-share.

The number a new channel has to beat

What does a sale really cost you?

Four sliders, plain arithmetic, no assumptions about what we'd improve. It gives you the cost per sale ChatGPT Ads has to beat before it earns a bigger budget.

Your paid ads today

Use last month's numbers from Google or Meta. Rough is fine.

£8,000
120
15%
£3,000
What dashboards chase
£67
What ChatGPT Ads must beat
£444
Sales per month
18
True ROAS
6.8x

Today a new channel would be judged on a £67 lead. Your business pays for a £444 sale. That second number is the benchmark ChatGPT Ads has to beat, and the one we report from month one.

Cost per sale = spend ÷ (leads × close rate). True ROAS = (sales × average value) ÷ spend. Nothing here is a forecast of what we'd change.

The method, not a promise

Proven on Google and Meta, now pointed at ChatGPT

ChatGPT Ads is months old, so we don't publish ChatGPT results yet, and we'd be wary of anyone who does. Here is the same revenue-tracking method on the two platforms where it has run for years: real dashboards, typed as text, click to zoom.

Peak ROAS
0x
Google Ads · UK ecommerce brand · 30 days
Purchases
0
Meta Ads · one ecommerce account · 30 days
Conversions
0
Google Ads · same account, same 30 days
Best cost / lead
£0
Meta Ads · UK lead-generation account
Google Ads · EcommerceVerified screenshot
Google Ads · Campaigns · last 30 days
Google Ads dashboard for a UK ecommerce brand showing 13.59 ROAS, 299 conversions and £47,172 ad spend over 30 days, managed by Global PPC
Click to zoom
13.59xROAS · £47,172 spend → £641K conversion value
299Conversions
£160.72Cost / conv
8,829Clicks
732KImpressions

30 days · UK ecommerce brand · target-ROAS bidding on Google Shopping and Performance Max, fed by offline conversion tracking.

Meta Ads · EcommerceVerified screenshot
Ads Manager · Campaigns · last 30 days
Meta Ads Manager dashboard for a UK ecommerce brand showing 1,088 website purchases across 9 active campaigns at £167 average cost per purchase, managed by Global PPC
Click to zoom
1,088purchasesAcross 9 active campaigns · £167 average cost per purchase
9Campaigns
£167Avg CPA
682KTop impressions
83KTop reach

30 days · UK ecommerce brand · purchase values sent server-side through Meta's Conversions API, the same pattern OpenAI now offers.

Screenshots are real, unedited Google Ads and Meta Ads Manager dashboards from managed UK accounts. Results vary with budget, industry and offer; past performance on one platform is not a promise of future performance on another.

5.0Clutch
Praised for looking beyond clicks and standard platform metrics: 13.26 ROAS, 230 conversions, 5.91% conversion rate.
Benjamin Edwards, Project Manager, SKC Improvements · Google Ads accountVerified on Clutch →
5.0Clutch
Conversions up from 10–20 a month to 299, at 13.59 ROAS and roughly £270,000 in conversion value.
Roger Mack, Marketing Director, MyG Cosmetics · Google Ads accountVerified on Clutch →

Want ChatGPT judged on the same number?

Hassan asks ChatGPT what your customers ask, records what it says and where your card would land, and shows you how the sale gets tracked back. Free, personal, and yours to keep even if we never speak again.

Read the case studies
No form. No call. No deck.

Send your website. Get the transcript.

The fastest ChatGPT Ads audit in the UK is a WhatsApp message. Hassan asks ChatGPT the ten questions your customers ask about your category, records what it says, and replies with a voice note on whether you're in the answer and where your card would land.

WhatsApp Hassan +44 7572 042370 · or email hello@globalppc.org

1. Send your website and your town

One line about what you sell and where. That's enough to know which questions your customers are asking.

2. Hassan runs the questions

The ten your customers ask before they call: cost, comparisons, who to trust. He records what ChatGPT says today.

3. Get a voice note and the transcript back

Whether you're in the answer, where your sponsored card would land, and the first campaign we'd run. Yours whether or not we ever speak again.

Hassan Tahir, founder of Global PPC and paid-media strategist for UK businesses
Hassan Tahir
Founder & lead PPC strategist
About the founder
“ChatGPT Ads is the first new channel in a decade that starts with a question instead of a keyword. I built Global PPC so you work directly with the strategist, and your budget is treated like it's mine.”

Hassan built Global PPC around one method: connect what UK businesses actually sell back into the ad platform, so every campaign is judged on revenue instead of clicks. Seven years of UK paid media and 13 active Google and Meta certifications sit behind that method, and it is the same method he is now running inside OpenAI's Ads Manager, personally, from Manchester.

Google Partner Meta Business Partners 13 active certifications
7+
Years UK paid media
13
Live certifications
5.0
Clutch rating
6
Industries, by design
FAQs

ChatGPT Ads in the UK, answered straight

The questions UK businesses ask before spending a pound on a channel this new, without the sales gloss.

Global PPC × OpenAI
Google, Meta and ChatGPT, one number

Sponsored cards that appear below ChatGPT's answer, clearly labelled and visually separate from the response. Each card carries your name, favicon, a headline, copy, an image and a landing page. OpenAI states that ads run on separate systems and never influence the answer itself.

Logged-in users on the Free and Go plans, aged 18 and over. Plus, Pro and Business subscribers don't see ads. The UK is one of the launch countries alongside the US, Canada, Australia, New Zealand, Japan, South Korea, Mexico and Brazil, with 31 European countries announced to follow.

No. Ads are matched to the context and intent of the conversation. At ad-group level you provide context hints that describe the conversations, topics or keywords where you're relevant; they guide matching but aren't exact-match keywords and don't guarantee delivery. Country targeting and custom audiences from your own lists are available too.

Reach campaigns pay per thousand impressions, Clicks campaigns pay per valid click, and conversion-optimised campaigns (in open beta) optimise toward a tracked conversion while still paying per click, through a relevance-weighted second-price auction. OpenAI suggests starting CPC bids of around $3–5. Our fee is a fixed monthly scope quoted after the audit, separate from spend; see the pricing page.

Yes. OpenAI provides a JavaScript measurement pixel, a server-side Conversions API and tracking parameters that persist on ad clicks, and Ads Manager reports conversions alongside impressions, clicks, spend, CTR, CPC and CPM. We fire the lead event on the booking rather than the form fill and send orders with their values server-side, so the campaign optimises for customers.

No, but it helps. ChatGPT reaches people mid-decision, Google catches them at the search, and Meta creates the demand. Run from one revenue feed, the three make each other cheaper, and visitors from ChatGPT can be retargeted on Google and Meta.

Health and financial categories carry extra policy requirements in ChatGPT Ads, and OpenAI's brand-safety rules keep ads away from sensitive conversations. We build compliant creative and answer pages, and we'll tell you before you spend if your category isn't eligible yet.

Tracking and the first campaigns are live inside 30 days. Conversion-optimised bidding needs volume to learn from, so honest cost-per-sale numbers usually arrive between day 60 and day 90. Anyone promising ChatGPT results inside a week hasn't run it.

The free answer check is a short personal video: Hassan asks ChatGPT the questions your customers ask, shows you what it says, and where your sponsored card would land. One per business, because each one takes real time. The paid PPC audit is the written, structured version across all your channels, with prioritised fixes you can hand to whoever runs the accounts, including us.

You always own your OpenAI ad account, pixel, product feed and data; we work inside them. We earn the retainer through results rather than lock-in, and we set the scope and notice period in writing before anything starts.

No obligation, just honest advice

Ready to find out what ChatGPT says about you?

Start with the free answer check. If your category is a fit, we'll show you exactly how the first campaign would run and how the sale gets tracked back; if it isn't ready yet, we'll tell you that too.

  • A personal video of what ChatGPT says when your customers ask, whether you're in it, and where your card would land.
  • Built for your industry, spend and biggest problem, not a template.
  • Yours to keep, whether or not we ever work together.

Get your free ChatGPT answer check

Two fields now, three quick questions after.
Enter a valid email so the answer check has somewhere to go.
Google Partner · Meta Business Partner · 13 active certifications · Founder-led · One answer check per business

Got it.

Now tell us your industry, spend and biggest problem so the check is about your business, not a generic one.

ChatGPT Ads, tracked to revenueFree answer check · Paid audit · the strategist on WhatsApp
WhatsApp