We are Global PPC.Google Ads & Meta Ads agency · Manchester, UK

Global PPC is a specialist Google Ads and Meta Ads agency based in Manchester, working with businesses across the UK. The name is short for Global Performance Propel Company, a registered company on two continents, and the job description is shorter still: paid marketing, tracked to revenue. We do not sell SEO, web design, email or a ten-service menu. Google Ads, Meta Ads and the tracking system that connects them to your real sales are the whole business, with ChatGPT Ads available as a secondary channel. That focus is deliberate: when paid media is the entire job, optimisation gets sharper, testing gets faster and every decision is made on margin and revenue.

Hassan Tahir founded the agency after seven years running UK paid media inside agencies and watching the same problem repeat. Campaigns were being optimised for the wrong number. Google and Meta were told to find clicks, form fills and a healthy-looking blended ROAS, and delivered exactly that, while surveyors drove to appointments that were never real, consultations did not show up and sales teams ignored the leads marketing had paid for. The dashboards looked fine. The bank balance did not.

Global PPC was built around one method to fix that. We wire your real revenue back into the ad platforms through a tracking system developed in-house for Google Ads, Meta Ads and GA4: offline conversion tracking and server-side data feed signed contracts, booked patients and profitable orders back into the platforms, so they learn which clicks turn into money and bid for more of them. Alongside it sit our own lead generation platform and CRM, also built in-house, so every enquiry and closed sale flows back as a revenue signal. The same wiring can extend to ChatGPT Ads as a secondary channel, where your sponsored card sits under the answer and the sale goes back through OpenAI's Conversions API. The number we report is the number your business banks.

That method follows five checkpoints on every account. Connect puts the tracking in place. Qualify builds screening into the funnel so the platforms learn from real buyers rather than every enquiry. Restructure rebuilds campaigns, budgets and bidding around your money number. Creative writes ads in your buyer's own words and tests them against revenue, never click-through rate. Scale raises spend only where the cost per sale holds. Tracking is live and obvious waste cut by day 30, the platforms are bidding on revenue signals by day 90, and by day 180 the account is compounding.

We work in six industries and no more: home energy installers selling solar, heat pumps and ECO4 work; home services companies fitting windows, doors, bathrooms, roofs and driveways; ecommerce and DTC brands, particularly on Shopify; aesthetic and hair transplant clinics; private and cosmetic dentists; and B2B SaaS. Each gets its own playbook and money number, because the method only works when we understand how a business actually sells. If you sit outside those six, we will say so on the first call and point you to a better fit.

We are just as clear about who we are right for. Revenue-tracked PPC earns its fee fastest when one sale is worth thousands or the average order is £100 and up, when you already track your sales or are ready to start, and when you spend £8,000 a month or more on ads, or are ready to. Under £5,000 a month the data is too thin for the platforms to learn from real sales, and agency fees would outrun what your spend can pay back. Our pricing follows the same honesty: a free teardown, a paid PPC audit, and full-service management. We would rather lose you honestly on the first call than lose you expensively in month two.

Every account is built and led by the strategist. Global PPC is a Google Partner and Meta Business Partner, and Hassan holds thirteen active Google and Meta certifications himself. He leads strategy on every account personally and treats your money like his own. We would also rather show than tell: our case studies are real Google Ads and Meta Ads screenshots, including an ecommerce account that went from ten to twenty conversions a month to 299 at a 13.59 ROAS, and a B2B lead campaign that generated 498 leads at a best cost per lead of £16.12. Our Clutch profile carries a 5.0 rating from independently verified client reviews.

To see what we would do with your account before committing to anything, ask for a free teardown. We record a short personal video pulling your live ad account apart: where the budget is leaking, what the platforms are really optimising for, and what we would change first. It is specific to your account, and yours to keep whether or not we ever work together. Global PPC exists to make Google and Meta bid for revenue. If that is the number you want your ads judged on, get in touch.