A Real-Life Journey to Revitalize a Dental Clinic
When Dental Clinic partnered with us, they aimed to boost patient acquisition and online presence. Through Google Ads, Meta Ads, and advanced SEO, we achieved a 400% increase in organic traffic, a 55% higher ad conversion rate, and a £150,000+ monthly revenue boost in 18 months.

About Dental Clinic
Dental Clinic, specializing in cosmetic and general dentistry, had a solid offline reputation but struggled to generate high-quality online leads and boost patient bookings. Despite offering state-of-the-art services, their digital presence was outdated. With growing trends in health-related searches—where 78% of patients use online reviews to select a healthcare provider—and rising digital marketing budgets in the UK (growing at a CAGR of 6.3%), Dental Clinic recognized that investing in advanced, humanized strategies was key to staying competitive.

The Objectives
- Increase Patient Appointments: Drive targeted traffic to secure more consultations and treatments.
- Boost Online Visibility: Improve search rankings and digital reputation through advanced SEO.
- Enhance Ad Efficiency: Optimize Google and Meta ad campaigns to reduce cost-per-acquisition (CPA) and increase return on ad spend (ROAS).
- Build Brand Trust: Develop a consistent, humanized digital brand that reflects the clinic’s commitment to patient care.
Services Used:
Results
Business Impact
In just 18 months, our efforts led to some truly outstanding improvements:
Organic Traffic Increased
Local Keywords Ranking Improved
Google Ads Conversion Rate Improved
Meta Ads Conversion Rate Improved
Conclusion & Future Outlook
Our integrated approach—combining data-driven Google and Meta Ads with advanced SEO and high-quality content—transformed the dental clinic’s digital presence. Not only did we drive significant increases in organic traffic and patient appointments, but we also established a sustainable model that continues to deliver value. As the digital marketing landscape evolves, with more than 93% of web experiences starting via search engines, our strategy positions the clinic as a trusted, leading provider in its field. Looking ahead, continuous refinement of these techniques will secure the clinic’s market leadership and pave the way for even greater growth.
- Search engine optimization (SEO)
- Google Ads
- Meta Ads
- Google Analytics Config
“We wanted our digital transformation to feel like a genuine conversation with a trusted friend—warm, insightful, and perfectly in tune with our commitment to exceptional patient care.”
– Dental Clinic
+302 %
Increase in Monthly Patient Leads
+176 %
Rise in Appointment Bookings
-63 %
Decrease in Cost-Per-Lead